This September, AVAVAV took the fashion world by storm with its highly anticipated collaboration with adidas at Milan Fashion Week. Known for its disruptive and tongue-in-cheek approach to high fashion, the Florence-based label, led by creative director Beate Karlsson, delivered a show that effortlessly merged avant-garde aesthetics with adidas’ sportswear heritage.

The runway buzzed with energy as models strutted down in exaggerated silhouettes, unexpected textures, and a dose of AVAVAV’s signature surrealism. Adidas' iconic branding—the trefoil logo and three stripes—was reimagined with bold irreverence, appearing as distorted prints, oversized embellishments, and exaggerated trims. Tracksuits became sculptures, sneakers transformed into wearable art, and outerwear seemed to defy gravity with its playful proportions.

One of the standout pieces was a pair of exaggerated, bulbous sneakers, fusing AVAVAV's penchant for humor with adidas' technical precision. Tracksuits were remixed with couture-like tailoring, and puffer jackets appeared to collapse and inflate in real-time—a nod to AVAVAV's exploration of imperfection.

Speaking backstage, Karlsson said, "This collection was about challenging the idea of perfection in both fashion and sports. We wanted to create something that felt a bit absurd but still wearable—something that brings joy."

The show’s theatricality was further heightened by its staging. Models playfully stumbled and exaggerated their movements, referencing AVAVAV's viral "disaster chic" aesthetic, while the soundtrack combined nostalgic adidas campaign jingles with pulsating electronic beats.

The collaboration signifies a bold step for both brands. For adidas, it cements its commitment to pushing creative boundaries in high fashion, while for AVAVAV, it expands its reach into the global sportswear market without compromising its subversive ethos.

Fashion insiders are already buzzing about the collection's commercial potential, particularly the footwear, which is expected to become a must-have for collectors and streetwear enthusiasts alike.

With this collaboration, AVAVAV and adidas have redefined the intersection of high fashion and sportswear, offering a cheeky yet thought-provoking commentary on functionality, status, and the ever-blurring lines between luxury and everyday wear.

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Amsterdam-based artist RIMON is set to captivate the world with the release of her highly anticipated debut album, Children of the Night. Known for her raw emotional depth and genre-defying sound, RIMON invites listeners to journey into a nocturnal realm where vulnerability meets empowerment.

Children of the Night is a bold exploration of identity, love, and the freedom found in embracing the darkness. With haunting melodies, soul-stirring lyrics, and a sonic palette that blends R&B, alternative, and electronic influences, this album marks a new chapter in RIMON’s artistry.

Speaking about the project, RIMON shares:
"This album is my ode to those who feel most alive when the world sleeps. It’s about breaking free from the expectations of daylight and finding yourself in the shadows."

The album will feature collaborations with some of the most exciting producers and artists in the industry, promising an immersive experience that reflects RIMON’s unique artistic vision.

Children of the Night drops 15th November 2024.Stay tuned for updates, exclusive previews, and a glimpse into the making of this groundbreaking project.

Two rising forces in music, Jordan Ward and Joony, have come together for an unforgettable collaboration! Their joint project, JRNY, is more than just a tape—it’s a sonic expedition blending their unique styles, raw energy, and authentic artistry.

JRNY explores themes of growth, ambition, and navigating life’s twists and turns. With genre-bending production and introspective lyrics, this project promises to showcase both artists at their creative peaks.

This joint effort will not only highlight their individual brilliance but also create a new space for storytelling and sound. From hard-hitting bangers to soulful melodies, JRNY will take listeners on an immersive ride.

Stay tuned for exclusive sneak peeks, tracklist reveals, and a tour announcement coming soon. The journey begins—are you ready?

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The UK’s vibrant rap scene welcomes another gem with Bawo’s latest single, "Belly Like Homer," released earlier this week. Known for his witty wordplay and smooth delivery, the West London rapper continues to solidify his place as one of the most exciting voices in UK hip-hop.

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Watch the visual for “Belly Like Homer” here:

Skepta’s Mains collection struck a deep chord of nostalgia, taking the audience on a journey back to the simplicity and imagination of school days. The British rapper turned designer created a runway show that wasn’t just about clothes but about reliving the boundless energy and creativity of youth.

The show opened with a bold statement: unreleased music from Skepta himself, featuring none other than Ye. The track set the tone for the night—a thrilling blend of defiance and nostalgia that captured the spirit of adolescence. The song, raw and untamed, mirrored the youthful rebellion threaded through the collection’s designs.

Visually, the runway was bathed in dreamy blue lighting, evoking the twilight hues of long-forgotten classrooms and schoolyards. This lighting choice heightened the show's nostalgic atmosphere, enveloping the audience in a world where rules could be bent and possibilities felt infinite.

The most personal touch came from Skepta’s daughter, River. Her love for the classic film Matilda inspired the show’s youthful narrative, with its celebration of curiosity, innocence, and mischief. This influence was woven into every aspect of the show, from the playful silhouettes to the carefree styling that transported the audience back to their school days.

Skepta has always been a master storyteller, whether through music or fashion. With this Mains show, he didn’t just craft a collection—he created an experience. It was a celebration of youth, creativity, and the timeless pull of nostalgia.

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Olaolu Slawn’s latest exhibitioat Saatchi Yates is an evocative testament to the artist’s masterful command of color, texture, and storytelling. This show presents an immersive exploration of identity, cultural heritage, and the complexities of human connection, seamlessly blending traditional and contemporary visual language.

The gallery space is transformed into a vibrant realm, where the interplay of vivid colors and abstract forms creates an intense yet harmonious dialogue. Slawn’s signature style—a fusion of graphic, almost sculptural layers paired with nuanced, humanistic imagery—invites viewers to pause and reflect on what lies beneath the surface of the familiar. Each piece feels alive, pulsing with emotion and a sense of movement that captivates the eye and mind.

Slawn’s work, rich with African and diasporic motifs, is a powerful representation of the artist's personal and communal history. His intricate use of mixed media brings texture and depth to the canvases, drawing viewers into an exploration of both the physical and metaphorical spaces between individuals and their communities. The layering technique employed by Slawn not only adds visual intrigue but also embodies the layering of cultural and personal experiences that inform his art.

One standout piece, Echoes of the Unheard, is a testament to this. Its bold contrasts and dynamic composition create an almost tangible presence, as if the piece is speaking directly to the viewer. The vibrant palette of reds, blues, and yellows adds urgency and passion, while the abstract forms evoke themes of resilience and unity.

The exhibition at Saatchi Yates is an impressive showcase that underscores Olaolu Slawn’s position as one of the most compelling contemporary artists exploring themes of identity and heritage today. Opening is not just an exhibition; it’s an invitation to see, feel, and ponder the interconnectedness of our human experience, challenging us to look beyond the surface and engage with the deeper narratives that shape us al

Playboi Carti, the enigmatic and trend-setting rapper known for his unique sound and boundary-pushing fashion, surprised fans with the release of his latest track, All Red, on his birthday. The unexpected drop not only marked another year for the artist but also brought an electrifying new addition to his already influential catalog.

The release of All Red follows a series of recent singles and collaborations that have kept Carti in the spotlight and his fanbase on high alert. With each new release, Carti has continued to evolve his sound while staying true to the experimental approach that made him a standout in the rap scene. The song features his signature blend of hypnotic beats, layered production, and his distinct vocal delivery that straddles the line between rap and avant-garde artistry. The title itself hints at a bold aesthetic, and true to form, the track is infused with Carti’s characteristic flair for pushing the envelope.

Fans took to social media as soon as the song dropped, celebrating the rapper’s birthday with a wave of enthusiasm and admiration for his latest work. The track has already begun to trend on streaming platforms, with listeners praising Carti’s ability to create music that defies conventions while remaining unmistakably his own.

All Red fits seamlessly into the narrative Carti has built around his persona: a mix of high fashion, raw energy, and a relentless pursuit of artistic freedom. Known for blurring the lines between music and fashion, Carti's choice to drop the track on his birthday further cements his status as a trendsetter who understands the power of timing and surprise.

As the track gains momentum, fans are left wondering what comes next for Playboi Carti. One thing is for sure: with his fearless approach to music and style, Carti remains one of the most intriguing and influential figures in contemporary rap.

Watch the official visualizer for ‘ALL RED’ here:

YS Sainte, one of the UK’s most electrifying new rap talents, is taking his rising star to new heights as he graces the cover of the fourth issue of Basement Approved magazine. This major milestone comes in partnership with the legendary sportswear brand, New Balance, further solidifying Sainte’s status not just as a music icon but as a prominent figure in the intersection of fashion and culture.

Basement Approved magazine, known for showcasing influential figures who shape modern street culture, has chosen YS Sainte for this special issue due to his distinct style, unfiltered approach to music, and his impact on the UK rap scene. With his compelling storytelling and infectious energy, Sainte has captured the attention of fans and industry veterans alike, making him the perfect representation of the magazine’s ethos.

In collaboration with New Balance, this issue highlights more than just Sainte’s artistry; it celebrates his multifaceted approach to creativity. From the stage to the streets, YS Sainte is synonymous with authenticity and innovation, qualities that resonate with New Balance’s dedication to crafting timeless and forward-thinking designs. The partnership reinforces the seamless blend of music, fashion, and urban culture, reflecting the growing influence of artists who transcend traditional boundaries.

This cover shoot, marked by bold aesthetics and raw energy, sees Sainte donning fashion that embodies both grit and elegance, perfectly capturing the spirit of the moment. Fans can expect an in-depth feature that delves into YS Sainte’s journey, the creative processes behind his music, and his reflections on the evolving landscape of UK rap.

As YS Sainte continues to redefine the boundaries of his genre, this collaboration between Basement Approved and New Balance underscores the importance of artists who not only set trends but also become icons in the wider cultural fabric.

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Natasha Zinko is quickly becoming the name to know in the world of lingerie design. Known for her daring yet artful approach, the London-based designer has solidified herself as the go-to creator for celebrities seeking bold, statement-making pieces that push fashion boundaries. Her inventive take on intimate wear has made her the most sought-after designer for a new wave of pop icons.

Zinko’s distinctive designs recently gained widespread attention when she collaborated with Doja Cat for her Scarlet tour. The singer, known for her fearless fashion choices, found an ally in Zinko, whose intricate and edgy lingerie complemented the show’s theatrical and avant-garde vision. This collaboration was the perfect showcase for Zinko's flair for combining sensuality and avant-garde elements with a modern twist.

Charli XCX, another musical trailblazer, then enlisted Zinko for her Brat tour. The British pop star’s reputation for blending fashion and performance art was elevated by Zinko’s work through styling by Chris Horan, which added an extra layer of visual impact to the tour’s dazzling spectacle. Zinko’s unique pieces, with their bold cuts and unexpected textures, became crowd favorites, symbolizing the rebellious spirit of the music itself.

Most recently, Natasha Zinko’s pieces were used on pop sensation Tate McRae’s debut album cover, cementing her position as a designer synonymous with youth culture and high fashion. McRae’s powerful and ethereal style was perfectly matched by Zinko’s avant-garde lingerie, proving that the designer’s work goes beyond mere fashion—it’s a celebration of self-expression and artistry.

From stage to album cover, Natasha Zinko continues to redefine what lingerie can be: a statement, an attitude, and an essential part of pop culture’s evolving narrative. With her impeccable talent and unique vision, Zinko is undoubtedly set to become an enduring icon in the fashion world.

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